December 7, 2023 | Allison Robertson

The Best Time to Buy a New Car


The Right and Wrong Times to Buy a Car

Unreasonable workShutterstock

Buying a new car is a big financial decision. Timing is critical in making sure you get the best deal possible.

Choosing the wrong time to buy a new vehicle can hit your wallet harder than you might expect. In fact, dealerships have specific times when they’re more likely to negotiate and offer discounts.

Buying during peak times—like when new models have just been released—means you could be paying a premium. The price reflects the immediate desire.

Being patient and waiting for the right time can make a big difference between getting a good deal and paying top dollar.

If you’ve ever wondered when the best time to head to the dealership is, keep reading. This article provides insider tips to help save you thousands on your new vehicle.

End of the Calendar Year

A couple taking a new car for a test driveAntoni Shkraba, Pexels

Dealerships are more eager to meet annual sales targets at the end of the calendar year as they often qualify for manufacturer bonuses.

This means December is a prime month for discounts.

End of the Model Year

Supernatural encountersShutterstock

Dealerships often prefer to clear out older models when next year’s models start arriving. This typically starts in late summer or early fall.

End of the Quarter

buying new carAdobe Stock

Dealerships and salespeople often receive bonuses or other incentives when they meet quarterly goals. This means end of March, June, September, and December can be a good time to buy that new car.

Holiday Weekends

A woman is talking with a man wearing black suit in car dealership.Antoni Shkraba , Pexels

Holiday weekends, such as: Memorial Day, Fourth of July, and Labor Day, often have sales promotions. Depending on the deal, this could be a good time to negotiate.

During the Weekdays

My Ex Lost ItShutterstock

Typically, prime shopping days are weekends, meaning dealerships are busier. If you visit on a weekday, particularly a Tuesday or Wednesday, you might find salespeople are more willing to negotiate.

When New Models are Released

Biggest Mistakes factsShutterstock

As soon as those new models hit the floor, the older models seem less interesting—and the price tag will reflect this. Even the current year’s models will be considered “old” once its successor is out.

When Incentives are Offered

AdobeStock_62796552-scaledAdobe Stock

Sometimes, manufacturers will offer incentives on specific models. These might be due to overproduction, competition, or efforts to make a statement in the market. Either way, this can be a good time to find a deal on a newer model.

Late in the Month

new carAdobe Stock

Similar to the end of quarters, monthly sales targets can encourage a good deal—especially if the dealership is close to their goal.

During Bad Weather or Off-Season

Humiliation Stories factsShutterstock

Think of it this way, not many people are shopping for convertibles in the winter or all-wheel drive vehicles in the summer. In the same sense, less people visit dealerships on rainy days.

These off-peak times can work in your favor.

Online Year-End Sales

A person going over the purchase details of a new car.Witoon, Adobe Stock

Online shopping is quickly becoming the way of the world, and dealerships are joining in. You may be surprised to find many online dealerships offer year-end discounts to boost their online sales.

Timing it Right

A young woman hugging a brand new carGustavo Fring, Pexels

Timing your vehicle purchase can lead to big savings. Although the above suggestions may increase your chances of a good deal, it is important to do your research before you shop.

Always secure your financing beforehand, and know what you’re willing to spend before you start negotiating.

Remember, being an informed buyer is just as important and choosing the right moment to buy.


READ MORE

internal

Keep Your Car In Mint Condition With These Simple Tips And Tricks

If you’re a car owner, keeping things in tip-top shape not only helps your vehicle last longer, but also contributes to your safety on the road.
July 7, 2023 Kaddy Gibson
Couple examining new auto with car dealer

Three Things You Shouldn’t Do At The Dealership

Buying a new vehicle is fun, but it can also be complicated. Luckily, with a little preparation, you can leave the lot with a great car for a great price.
July 4, 2023 Kaddy Gibson
subarucrosstek

Which Is Better For You And Your Family: A Minivan or an SUV?

If you’ve got a bustling family or haul around a lot of equipment, you need a vehicle with a lot of leg room. So, what’ll it be: an SUV or a minivan?
July 7, 2023 Kaddy Gibson
car vinyl wrap

Vinyl Wrap Or Paint: Which Is Better For Your Car?

If you are looking to change the colour of your car, then you’ve got an important decision to make: paint or vinyl? Check out our guide to help you choose.
July 8, 2023 Kaddy Gibson
buying new car

Quick Guide To the Costs Of Car Ownership

Owning a car gets pricey real quick. If you want to get the best out of your new ride, there are some important expense factors to consider.
July 8, 2023 Kaddy Gibson
mario kart

Five Of The Greatest Video Game Cars

The protagonists in some of our favorite games wouldn’t get very far without a good set of wheels. Check out five of the best video game cars.
June 14, 2023 Kaddy Gibson