The Everlasting Appeal Of The Volkswagen Beetle

The Everlasting Appeal Of The Volkswagen Beetle


September 25, 2023 | Allison Robertson

The Everlasting Appeal Of The Volkswagen Beetle


Review: The Volkswagen Beetle

Girl peace sign and headlight split image

Advertisement

There's a special charm that exudes from the rounded silhouette of the Volkswagen Beetle. 

Since its conception in the 1930s, it's not just a car—it's a cultural icon. 

Endearing in its design and steadfast in its engineering, the Beetle has solidified its place in the annals of automotive history. 

But what makes the "people's car" (Volkswagen in German) continue to appeal to the masses decades later? Let's delve into the captivating world of the Volkswagen Beetle and explore its everlasting allure.

A Symbol Of Freedom And Individuality

Volkswagen BeetlesAdobe

Advertisement

In the 1960s, the Beetle became an emblem of freedom and individuality. 

As it emerged as the chosen vehicle for the counterculture movement, it represented a break from the mainstream and the status quo. 

This connection with freedom and nonconformity is still very much ingrained in the Beetle's identity today, contributing to its ongoing appeal.

Distinctive, Timeless Design

Volkswagen BeetlesAdobe

Advertisement

The Volkswagen Beetle's distinctive design is undeniably one of the main contributors to its enduring charm. 

Its unique, curved shape, large round headlights, and compact size make it instantly recognizable worldwide. 

The Beetle's design has certainly evolved over the years, but it has managed to maintain its iconic profile, keeping the heart of the original design concept alive.

Reliability And Easy Maintenance

Volkswagen BeetleAdobe

Advertisement

The Beetle's reputation for reliability also plays a significant role in its ongoing appeal. 

Renowned for its air-cooled, rear-engine layout, the Beetle is easy to maintain and repair, even for amateur mechanics. 

Its durability and simplicity make it a smart choice for those who appreciate a car that combines practicality with style.

The Love Bug Legacy

Volkswagen Beetle - HerbieAdobe

Advertisement

No discussion of the Beetle's appeal would be complete without mentioning Herbie, the sentient racing Volkswagen Beetle from the Disney franchise that began with "The Love Bug" in 1968. 

The character of Herbie gave the Beetle a personality—something friendly, fun, and a bit mischievous. 

This adorable personification undoubtedly cemented the Beetle's place in popular culture and continues to contribute to its appeal.

Green Beetle: Embracing The Future

Volkswagen Beetle - 2021 E-BugsterVolkswagen

Advertisement

In keeping with the times, Volkswagen announced a new, electric version of the Beetle at the 2021 Shanghai Auto Show, proving that the Beetle can adapt to the changing demands of the modern world. 

This transformation not only reassures the Beetle's lasting appeal but also ensures it remains relevant in the era of electric mobility.

The Volkswagen Beetle's enduring appeal lies in a combination of its distinctive design, cultural significance, and long-standing reliability. 

It is more than just a vehicle—it's a testament to the strength of innovative design and the power of a cultural symbol. 

The Beetle's ability to evolve while staying true to its roots has enabled it to maintain its charm and remain in the hearts of people worldwide. 

As we look towards an electric future, it's clear that the Volkswagen Beetle's appeal is indeed everlasting.


READ MORE

Untitled Design (13)

There's A Reason You Can Only Buy Ford's Rarest Muscle Cars In Kansas

Kansas doesn’t usually headline muscle car conversations, which is exactly why Ford’s secret pocket of Kansas-only machines feels so surprising. The odd mix of dealer quirks and limited runs still leaves collectors wondering how that lineup unfolded.
December 4, 2025 Alex Summers
Affordable Fun Cars Known for Staying on the Road

I love driving fast, but I'm not rich and can't buy a Ferrari. What's the best sports car that I can actually afford and maintain?

Some cars manage to feel lively and engaging while remaining budget-friendly. A few standout models blend long-term durability with a real sense of character, delivering driving fun that lasts well beyond the first months of ownership.
December 3, 2025 Marlon Wright

The Opel GT: The Baby Corvette Europe Forgot

When it launched in the late 1960s, the Opel GT was Europe’s closest answer to America’s growing obsession with stylish, compact sports cars. Sleek, curvy, and surprisingly advanced for its price, the GT had all the makings of a classic. Yet despite its promise, it quietly slipped from mainstream automotive memory. Let’s change that.
December 3, 2025 Quinn Mercer
25 Models Thieves Consistently Target

The Cars That Are The Most Frequently Targeted In America Today

Car thieves rarely chase luxury—they go for what blends in. Across the country, the most stolen vehicles aren’t exotic sports cars but the reliable workhorses that quietly fill streets, parking lots, and driveways every single day.
December 2, 2025 Marlon Wright
man with car

The Muscle Car Icons That Are Shaping Today’s Thriving Collector Market

Every era leaves behind a few cars that seem to gain weight in meaning as time moves on. Muscle cars hold that space perfectly. A handful of them have turned their original spark into long-lasting strength that still matters.
December 1, 2025 Peter Kinney

Forgotten Bikes That Deserve A Comeback

Whether it’s a lost legend from the 1940s or a discontinued modern street-fighter, some motorcycles left the scene too soon—or completely faded from memory. Here are 25 bikes that, for style, character, performance, or heritage deserve a fresh look. Ride with us on this nostalgia trip.
December 1, 2025 Quinn Mercer